Comparing cloud-based CRM tools: HubSpot vs Salesforce vs Zoho CRM
Are you looking for a cloud-based CRM tool for your business? With so many options available, it can be confusing to choose the right one. In this article, we will compare the top three cloud-based CRM tools, HubSpot, Salesforce, and Zoho CRM, to help you make an informed decision.
Pricing
Pricing is a crucial factor in choosing a CRM tool. Let's compare the price plans of these three tools.
HubSpot
- Free: basic CRM functionality
- Starter: starts at $50/month
- Professional: starts at $500/month
- Enterprise: starts at $1,200/month
Salesforce
- Essentials: starts at $25/month/user
- Professional: starts at $75/month/user
- Enterprise: starts at $150/month/user
- Unlimited: starts at $300/month/user
Zoho CRM
- Free: basic CRM functionality for three users
- Standard: starts at $12/month/user
- Professional: starts at $20/month/user
- Enterprise: starts at $35/month/user
Features
All three CRM tools have similar basic features such as lead and contact management, sales forecasting, and workflow automation. But, let's take a closer look at their unique features.
HubSpot
- Marketing automation
- Email marketing
- Social media management
- Live chat
- Chatbots
- Knowledge base
Salesforce
- AI-powered insights
- Collaboration tools
- Analytical dashboards
- Marketing automation
- Email marketing
- Social media management
Zoho CRM
- Advanced analytics
- Gamification
- Survey management
- Sales signals
- Sales inbox
- Sales enablement
Integration
The power of a CRM tool can increase significantly if it integrates seamlessly with other tools that your business uses. Here are some of the integrations that these tools offer.
HubSpot
- Google Workspace
- Microsoft Teams
- WordPress
- Zapier
- Slack
- Stripe
Salesforce
- Microsoft Office 365
- Slack
- Zoom
- DocuSign
- Box
- QuickBooks
Zoho CRM
- G Suite
- Microsoft Office 365
- Zapier
- Shopify
- Campaign Monitor
- QuickBooks
Conclusion
After comparing HubSpot, Salesforce, and Zoho CRM, we can conclude that each tool has unique features and pricing plans. The choice between these tools depends on your business needs and budget.
HubSpot is suitable for businesses looking for a powerful marketing automation tool, while Salesforce is best for enterprises looking for AI-powered insights. Zoho CRM is an affordable choice for small to mid-sized businesses with advanced analytics and sales signals.
We hope this comparison helps you choose the best cloud-based CRM tool for your business.
References
- HubSpot CRM pricing: https://www.hubspot.com/pricing/crm
- Salesforce CRM pricing: https://www.salesforce.com/products/pricing/
- Zoho CRM pricing: https://www.zoho.com/crm/pricing.html